Working with the talented Stuart Pettican as our stills photographer, we generated in-store print pieces to tie-in with the our video shoot. Cg elements were output at a higher resolution and integrated for large scale format.
Working with the talented Stuart Pettican as our stills photographer, we generated in-store print pieces to tie-in with the our video shoot. Cg elements were output at a higher resolution and integrated for large scale format.
Knowing we would be dealing with several locations, we wanted to have a clear vision of set design, palette, and composition. We generated some initial blocking boards to help give it definition.
A supplemental video explaining the benefits of the Hovr technology featuring NBA player Josh Jackson.
Designed & Produced by: We Are Royale
Live Action Direction: Chad Howitt / Brien Holman
Executive Producer: Rhys Demery
Head of Production: Eric Zapakin
Creative Director: Chad Howitt
CG Supervisor: Matt Guzzardo
Producer: Karla Fay Sylvester
Compositors: Renzo Reyes, Brinton Jaecks
Editor: Ryan Frey
Story Boards: Ed Laroche
Line Producer: Mark Cambell
Director of Photography: Joel Voelker
Executive Creative Director, Partner: Brien Holman
Executive Director Brand Partnerships, Partner: Jayson Whitmore
Managing Director, Partner: Jennifer Lucero